Packaging Survey

First and foremost, I have chosen the 5 winners of the newsletter stationery pack give away! Winners have been notified and their MO will be noted in another post.

Now, here are the results of the survey i took on packaging...

1. When ordering any sort of paper good, be it stationery or something else, what sort of shipping packaging do you expect to arrive on your doorstep?

- cardboard mailer 43%

others:
bubble mailer 20%
box 23%
regular envelope with some extra cushion 11%
other 1%

2. If you knew your paper goods were being packaged in a sturdy box to almost guarantee no bent corners, wrinkles or creases, would you be willing to pay a little extra in shipping fees?

- yes 77%

3. Would you rather be given the opportunity to upgrade your packaging to a sturdy box or would you rather be given the option to downgrade to a bubble mailer/cardboard mailer?

- upgrade to a sturdy box 63%

4. Are you more likely to buy multiple paper goods at one time (i.e. a few single cards to round out the "oh-shoot-i-forgot-to-get-a-card" stash and/or a set or two to have on hand for gifts or unexpected correspondence needs), on an as need basis (single or multiples- depending on what you need) or do you buy one card/set at a time?

-buy multiple paper goods at one time 56%

other:
as need basis 37%
one card/set at a time 5%

5. If buying multiple items, would you appreciate receiving your items in a carefully packed box as opposed to feeling as if they were crammed into a bubble/cardboard mailer?

- carefully packaged box 82%

6. If buying single items, would you appreciate receiving your items in a carefully packed box as opposed to feeling as if they were crammed into a bubble/cardboard mailer?

- bubble/cardboard mailer 70%

7. Would you be more inclined to purchase paper goods from a seller that told you they shipped your items in a sturdy box and outlined their packaging process (i.e. "i ship all items wrapped in bubble wrap and placed into a sturdy box to protect your paper goods, etc etc etc) as opposed to someone that did not tell you either way or simply stated they send their goods in a bubble/cardboard mailer?

- yes 61%

8. When buying multiple paper goods at one time, would you appreciate free upgraded shipping to a box if you spend X amount at one time (paying regular bubble/cardboard mailer shipping prices) or free shipping on X amount of dollars if the main method of the seller's shipping was in a box?

- free shipping on x amount of dollars if the main method of seller's shipping was in a box 53%



i wanted to share a few of the comments left regarding the "additional thoughts/comments" section on the survey

- The PO does so much damage- I really appreciate you taking the time to work out the best shipping method so the customer's happy!

- Use Priority Mail. The boxes are free!

- If I were ordering 1 or 2 cards it would be fine for it to come to me in a rigid mailer

- I think outlining the packaging process is very important, especially for online ordering. I would hesitate to buy, or probably not buy, a stationery or paper product if I wasn't sure that an effort was going to be made to get it to me without damage

- When I'm ordering in mass, I want them packed well in a box. Make sure that nothing can shift because then I have bent corners.

- Why not give an option: This much for a box and this much for a bubble/cardboard mailer

- I'd rather pay more and know that my items will be received in perfect condition. Presentation is EVERYTHING!

- I use those folded clear boxes from impactimages.com. It protects and lets the customer have a box they can store while waiting to use the next card.

- Anyone can go to their local Hallmark... but when you purchase on Etsy (or online), it's more "special" so you expect the packaging to be more on par.

- (You can) cut two same-sized pieces of corrugated cardboard just slightly larger than the stationery, then sandwich the stationery between the card cardboard (with the prints in a cellophane sleeve) and then wrap that in brown paper. It's much sturdier than a bubble mailer, plus i sincerely appreciate the seller's use of recycled materials.

- How you pack it is protection for the seller, not the buyer... so you, as the seller should do whatever it takes to feel confident that your items will get there in a reasonable manner, and you as the seller assume the risks.

- I prefer boxes when ordering a lot, but i hate receiving a little item in a box with lots of filler. It just seems wasteful.